What is Local Rank Tracker
Local Rank Tracker is software designed to help companies track and optimize their local search results. This software keeps track of keyword ranking, Listing protection and management, Review automation and management, and detailed reporting over any local business activity (including automation of sending review replies).
For companies or businesses, it provides valuable information about their business listing (Google Maps). Because of their placement on google, business listings on google maps and how they appear to searchers in various areas is very important.
The local Rank Tracker software has various license types ranging from a one time purchase for “lifetime access” instead of a subscription which automatically renews. AppSumo License types differentiate based on how many locations and keywords you can track and the number of AI credits (for automated responses).
You can check the current offer here: Local Rank Tracker on AppSumo
At-a-glance
Best for – Copywriters, Marketing agencies, Small businesses
Alternative to – Ahrefs, SEMrush
Key Features
All levels offer the same set of base features with the more expensive ones primarily increasing the number of locations and keywords tracked and adding options for power users.
- Map-based keyword tracking
Local Rank Tracker does not only tell you where you rank for a keyword, but also shows you where you rank on a grid surrounding your business. This detail is critical, as Google Map visibility can change a lot depending on where a user is searching from.
- Listing monitoring and protection
This platform keeps tabs on your GBP so that any alterations, whether they are changes to hours, names, categories, etc., can be noted and escalated. This is especially critical where there is competitor sabotage or random edits.
- Review reply automation (AI-assisted)
Responses to reviews can be automatically generated, and you can modify the responses before they go live. Monthly AI credits are used for anything from response generation to social copy, and more credits to these features are provided at higher tiers.
- Post generation & scheduling
If you are in need of a constant stream of Google Business Updates, but don’t have a content team, Local Rank Tracker can help you come up with ideas, and schedule them across multiple locations to save a lot of repetitive work.
- Reports and white labels
Verification performance reports and reports with your branding are available and in the highest tiers, you gain access to a Looker Studio reporting layer and API (app programming interface) access.
- Continuous improvement
Infrastructure migration to AWS has been completed in recent updates for enhanced speed and stability along with automated reporting, Facebook integrations, and a dedicated post planner. Over the horizon is Apple Maps support and a marketplace for citations.
How It Works
Link Your Google Business Profiles
You verify your profiles so that the system can access data and publish content on your behalf. In the case of agencies, you usually need at least manager access to the clients’ GBPs.
Establish your locations and keywords
Every account has a set of keywords that you can allocate across the locations. Those keyword slots represent permanent capacity — they are not monthly credits that “reset.” This is a big advantage for long-term campaigns.
Execute grid scans and examine visibility
The system checks your rankings at a number of locations on the map and displays this as a grid, giving you a realistic impression of where you sir as opposed to competitors.
Engagement Automation
Employ AI to generate replies to reviews and posts, schedule updates, set new feedback or listing changes alerts, and add listing changes.
Distribute reports or funnel data into dashboards.
Agencies can give their customers personalized reports via a link, and the top tier grants API access in addition to a Looker Studio connection for bespoke dashboards.
AppSumo Deal-
- Lifetime access to Local Rank Tracker
- All future Custom Plan updates
- You must activate your license within 60 days of purchase
- Ability to upgrade or downgrade between 5 license tiers
- No codes, no stacking—just choose the plan that is right for you
- 60 day money-back guarantee
- 24/7 listings protection
- Keyword rank tracker
- Updates scheduling
- AI updates and replies generation
- SERP ranking snapshot
- Review statistics and alerts
- Protection alerts
- Performance reports
Pros & Cons of This Lifetime Package
Pros
- This is an all-in-one solution for local ranking, security of listings, reporting and engagement.
- Considered lifetime-access pricing, which is usually cheaper in the long run compared to subscriptions.
- Works very well for agencies and franchises due to scalability and multi-location.
- There is ongoing monitoring of your listing and appropriate alerts triggered.
- Generates custom, professional, white label reports.
- Considerable time and manual effort is saved overall.
- User-friendliness is at a point where even business owners without much technical knowledge would be able to use the software.
Cons
- Limits the number of keywords.
- This is not a complete global solution.
- Automation dependency can be an issue.
- You may experience some inaccuracies in tracking depending on your area.
- There is a bit of a learning curve for some of the advanced features.
Who Uses Local Rank Tracker?
Considering the AppSumo description as well as the positioning from Rating Captain, the tool primarily targets:
Local SEO agencies and freelancers that handle several GBP accounts
Multi-location businesses such as restaurants, medical clinics, retail stores, and franchises
Service oriented businesses such as home services, legal, and medical that depend heavily on map visibility
Marketers that need specialized local SEO visibility without the need to invest in an all-in-one suite as Ahref or Semrush.
Why It’s Attractive
Here’s why Local Rank Tracker is more appealing than most tools in local SEO:
Lifetime license instead of paying subscription fees
Most rank trackers operate on a subscription basis and charge extra for every location, every keyword or every certain number of credits used. The service here is that you make a one time payment without worrying about the number of keywords in the system. This is especially great for rank trackers as they expand their portfolios of clients.
GBP and map-level focus
Large systems that try to do everything on the market do not have this GBP centered focus. GBP, grid ranking, local reviews, and content workflows directly impact map ranking.
An underscore of initial automation
Automated content, response reviews, and updates set on a schedule are fully integrated and can be scaled through credits.
A Reporting stack tailored for Agencies
White-labeling and the optional API/Looker integration facilitates proving client value, and especially if client dashboards can be fully branded.
Roadmaps and communication updates are for active projects.
The team posts updates about infrastructure and features (integration of Facebook, support on Apple Maps in the future, the marketplace for citations, features related to LLM, etc.), which shows that the product is in a state of active development.
Why I Recommend It
- The reasons for my recommendation (and some points to consider)
- If we consider the SEO strategy (and not personal usage), I recommend Local Rank Tracker if:
- Google Maps visibility is a prominent source of leads.
- You oversee many sites or clients and require grid ranking performance snapshots.
- You prefer automation for a lifetime, rather than paying monthly for different tools.
- But I would be more cautious if:
- There is a need for overall SEO features (like a single repository for technical audits, link analyses, global rank tracking, etc.). In that case, a more comprehensive suite would be more beneficial to use in tandem with this.
- You utilize tracking cross-search engines other than Google (Apple Maps, Bing Maps); those are still on the roadmap, not fully developed yet.
Summary
Local Rank Tracker has positioned itself as a solution sitting just right down the middle with the tagline `Local Rank Tracker: Overkill enterprise SEO suite`. Available to its users are the features rightfully deserving to be categorized as `performance tracking`, `review monitoring`, `segment client marketing visualization illustration`, as well as `performance reporting`.
We must attribute the multi-location/keyword tracking ability to the AppSumo lifetime deal as it enhances the overall value as long as you intend to retain clients over a time frame with years as average duration instead of months.
Frequently Asked Questions (FAQ)
- What does Local Rank Tracker do?
This assists in understanding how a business appears in the search results for individual locations, giving details such as their keyword rank, map visibility, and other details pertaining to local search performance.
- Who would be the best candidate for this tool?
This tool would be best for local businesses, agencies that manage many clients, service providers that focus on a series of towns, and even for those that need precise details on their local search performance.
- Is it able to track more than one business location?
Yes. Depending on your plan, you will be able to track multiple locations concurrently, which is beneficial for agencies and franchises.
- Do you track Google Maps rankings?
Yes. One of the best features is tracking businesses for the map search results, which is always a big opportunity for local businesses.
- Do I need to check rankings manually?
Not at all. This tool tracks your rankings for you so you can get insights without conducting your own searches.
- Is it able to create reports?
Yes. It creates reports that look very professional, and which can be distributed to clients or members of your team for easy showing of results and performance.
- Assessing this tool, is it appropriate for neophytes in this field?
Yes this is appropriate for neophytes. They are able to comprehend the basics of the dashboard and features as they pertain to the fundamentals of SEO. For those interested in gaining deeper insights, more advanced tools are available.
- Does the software assist in getting more reviews?
Yes, software includes tools to help manage customer reviews, which enables you to manage ways your business engages with your customers who leave reviews.
- Is the fee structure a subscription or a one-time fee?
Given the nature of the AppSumo deal including lifetime access as a one-time fee, this is an economical option as opposed to the monthly subscription services.
- Does it assist in improving your rankings and visibility?
No, however, it does not help rankings improve on their own; it does assist you in making better business decisions, thus improving your visibility in local search over time.
Final Thoughts
There is a reason why Local Rank Tracker is highly regarded amongst other tools focusing on the same element as the user trying to expand the local profile visibility on the first page of search engine results. Competitors must be eliminated from the picture. Local profile visibility can be elevated, and decreasing competitors can be achieved by the tool and ordering reports with minimal efforts.
Local profile visibility can be elevated. As long as the analytical and reporting features are available to the user, even the largest of SEO toolkits will not be replaced, as the analytical and reporting features are efficient and of the highest quality, available to local focused brands. Local SEO is a tool that offers efficiency and will make a great contribution towards progress.
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